FaceGym doesn’t do things quietly. The brand that turned facial workout culture into a global movement demands content that matches its energy — and that’s exactly what I delivered.

As Creative, Editor and Animator, I was responsible for concepting, editing and animating social and paid media content across FaceGym’s channels — a constant stream of product demos, tutorials and campaign assets keeping the brand’s feed fresh and its audience engaged. Alongside the ongoing content output, I played an active role in product launches — helping to direct shoots and crafting all the assets needed to bring them to market, including the launches of Liftwear and Active Blast, as well as supporting content across their wider product range.